Seeking a highly motivated Paid Media Manager with 4+ years of experience to join our Paid Media team. Smack in the heart of the fast-pace dynamic marketing industry, you will work closely with cross-discipline client account teams in meeting and exceeding client goals.

The Paid Media Manager participates in all aspects of executing high profile and complex paid media campaigns on networks like Google, Youtube, Facebook, Twitter, Snapchat, TikTok, etc. This includes initial planning, implementation, monitoring, optimization, analysis and reporting. The Paid Media Manager is often the lead day-to-day subject matter expert (SME) for their clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests.

The Paid Media Manager will help with building and running their local team of Media Buyers. The Paid Media Manager is the point of contact for any change requests and strategy related to the paid media campaigns their team has been assigned.

Paid Media's ability to target customers, create compelling and engaging ads and deliver outstanding performance demands detail oriented, strategic and creative thinkers with the drive and dedication to impacting their client business and the world at large.

The Paid Media Manager is also a key resource for each account and is expected to support their team in strategy, education, and paid media thought-leadership.

Actively manage paid campaigns to achieve clients’ goals – which may vary from engagement, acquisitions, direct response, reach and frequency, etc.
Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
Communicate with clients on all elements of the campaign, including planning, performance, and project status
Develop and manage execution of campaign plans
Maintain a high level of up-to-date knowledge of best practices and strategies in media and paid media (betas, ad network updates, innovation opportunities, etc.)
Maintain knowledge of the dynamic digital ecosystem (search, social, native, display) and how channels work together
Assist in development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, flighting, budgeting, etc.)
Thoroughly understand client’s business strategy, goals and KPIs
Develop, grow, and maintain relationships through exceptional client service
Provide creative guidance to clients, partner agencies, and internal teams to help clients tell their stories
Evangelize the value of paid media and the best practices
Build effective relationships with all vendors – ad networks, technology partners, etc.
Support and assist in developing team members to optimize their performance, contribution and job satisfaction

Minimum 3-5 years of experience in buying cross-platform paid media ads within native platforms. *Direct Response experience strong plus*
Experience with direct client relationship responsibilities includes regular reporting, collaborative strategic planning, and performance management
Strong Excel and data visualization skills
Ability to handle multiple tasks in a fast-paced environment, under tight deadlines
Demonstrated analytical and data interpretation skills
Strong verbal and written communication skills
Detail-oriented and organized
Exhibit enthusiasm, passion, and commitment